It’s been six months since I did my last update on my (never-ending?) journey to make my sewing business financially sustainable (i.e. replace a day job income with benefits).
When I wrote my last post, I had just returned to my day job after a six month long hiatus and was feeling pretty good about it. But then covid hit and a tonne of other stuff too, so to sum it up, the last six months has been a struggle.
Right now I’m seriously burned out, and if I have to be honest, I no longer have the energy to grow and run the business at the current speed while also working a full time job.
Or to be more specific, I actually kinda can juggle them both, but I’m paying a massive price when it comes to my mental well being, since I have zero energy left for other things in my life right now.
So what should I do?
I’m currently considering several different options and have also joined a coaching program to get better clarity when it comes to both my career and personal life. And while I am burned out, the business is actually going pretty great right now.
Because things are finally falling into place, after almost four years of gritting it out, and I can foresee a substantially increased revenue next year.
My third book, Sewing Jeans, will be out in November, and judging from Amazon’s 52 weeks sale prognosis (based on the pre-orders) it will do almost as well as my coverstitch book, which has been selling really well for being a sewing book.
I’m also looking forward to the German version of Master the Coverstitch Machine (Perfekt Nähen mit der Coverlock) which will be out later in September. Plus I have a lot of clarity regarding the direction I should take my business moving forward, which is something I’ve struggled with in the past.
If I have the energy I would love to put out some more products next year too, but since I’m so worn out right now, not to mention the pandemic that we are still in the midst of, I have to be kind to myself and not set too many lofty goals.
So fingers crossed that 2021 will be a better year in all our lives!